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Folder Barometer of Opening Markets
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You may not realize this, but the pocket folder market is a surprisingly accurate economic indicator. Some examples include, early each year accountant folders are produced in preparation for tax season. Spring generally brings an influx in title/mortgage […]
Top Five 2021 Print Trends
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Request Your Kit Full of Ideas and Maximize Every Brand Message You’ve heard the phrase, “It’s not what you say, but how you say it.” Those who study interpersonal communications indicate 85% of communication is non-verbal. Visual cues […]
Designing for Dark Stocks, Fun Solutions!
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Do Your Clients Know What’s New? So much has changed in what’s possible and affordable, in the last few years especially. Recently, in “Impossible No More!” I touched on some of the consumer requests that have gone from […]
To Coat or Not to Coat
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A Spring day in Nebraska may start with a below freezing morning commute, then change to a 70-degree lunch break, and back to the 50’s when the sun has set and it’s time to head home. Do I […]
Who, What, Welcome – Folders!
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What is a Welcome Folder? Typically, a Welcome folder is a smaller format. 6×9 or even 4×9 folder with one or two pockets. It often includes inserts (which are sometimes stacked for tabbed reference points). The Welcome folder […]
PFF Recognized as Best In Class Innovator
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From October Issue of Printing Impressions: Pocket Folders Fast is, according to Sikora, “the most uniquely equipped trade printer” for applying special effects like these. Its workhorse digital platforms are a pair of Fujifilm J Press 720S inkjet […]
Adding More New Technology
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Pocket Folders Fast, a dba of Wright Printing, continues to embrace new technology in order to best serve our client’s needs. We are excited to be the first install of the Fuji 750S J Press, ensuring excellent color […]
WOMEN IN PRINT
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In honor of Print and Promo’s “Women in Print Issue,” we thought we’d feature some of our women in print right here! We have a proud tradition of women in print at PFF with women in production, prepress, […]
Hot to the Touch – Part One
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3 Seconds… Marketers know they only get seconds to make an impression. 30 seconds would be a luxury, 3 is more likely. How do you get a consumer to hang on for maybe another 10 seconds to complete […]
On Paper
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Print, in the simplest terms, is ink on paper. If you consider ink or paper simple. Today, let’s focus on choosing the right paper. Whether your client knows (or thinks they know) exactly what they want, or you […]
Impossible No More!
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Over the last few years, with new technology and equipment investments, there are far more resounding “Yes!” possibilities than ever before. Here are my top three requests that used to be impossible, or severely impractical, that are now […]
New favorite technique: Polyfoil
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What is Polyfoil? The short version is: Polyfoil is a technique to foil imprint upon coated sheets using polymer, foil, pressure, and UV curing. The result is a raised foil imprint that is applied without a die. How […]
Hot to the Touch – Part Two
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Hot Market Trends Textured Stocks Neenah’s Classic® Textures, introduced in 2017, includes two finishes you’re likely already familiar with, Laid and Columns, and introduced Stipple, Techweave, and Woodgrain. “Sometimes designers like a new color or texture, but don’t […]
What’s Hot for 2018? Part One
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Touch Marketers know they only get seconds to make an impression. 30 seconds would be a luxury, 3 is more likely. How do you get a consumer to hang on for maybe another 10 seconds to complete the […]
Minutes Matter
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I am, and always have been, obsessed with time. I’m obsessed with how to make the most of it. I’m obsessed with finding it, keeping it, losing it, and making it. Of course, time itself remains consistent and […]
Family, Business and Gratitude
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As a child, my evening hours were often spent at the family print shop. My brother and I imagined skids were islands and rolled chairs across the concrete floor. We played hide-and-seek between towering rows of inventory or […]
Using Variable Data for the Win at Trade Shows
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Your client is setting up for their next big trade show. You’re helping them with the banners, the signage, their business cards and brochures, and of course, their pocket folder. Pretty straight forward stuff. Tradeshows are a serious […]
Advantages of InkJet Technology (and Video)
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Technology is Fun! While at lunch during the last National Print Owners Association conference, I sat among other owners and we enjoyed print small talk. While sharing details about our shops, my eyes lit up as I detailed […]
Fuji 720 and Pocket Folders Fast Video
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Read about how this Inkjet technology benefits YOU here: https://pocketfoldersfast.com/inkjet-technology-advantage/
Fun House, Speed Boats, and Folders – Oh My!
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Recently while in Chicago for the ASI show, my colleague, Jamie Fredrickson, and I found ourselves with a few hours of down time the night before the show. We hopped into a cab and headed to Navy Pier. […]
The Advantages of Digital Die-Cutting
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If you’re like me, it took many years and several incarnations of digital print to make you a believer of the quality and potential of this new way of providing print. Now, I’m not only a believer, […]
Digital Die-Cutting in Action (Video)
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Videos featuring Digital Die-Cutting Technology Let the Pocket Folders Fast Team introduce you to the Highcon Euclid: Highcon & Pocket Folders Fast (CAPTIONS) from NAPCO Video Services on Vimeo. Highcon explains: “The creasing is carried out by […]
Market Focus – School Folders
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Soon is the time of year when, “No more teachers, no more books!” is sung in halls and neighborhoods around the country. For many communities, the school year is winding down and the home-school communication folder is […]
Pocket Folders with UV Dimensional Effects and Foil
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Sense-able Folders Pocket folders are used by, and important to, nearly every industry. Whether for outward marketing, educating the consumer, or for internal documentation, a pocket folder is often the leading impression and first opportunity to demonstrate […]
“I have an idea!”
What a great feeling: an idea.
The spark that creates something new, revamps an idea you’ve been meaning to develop, reinventing a solution…becoming unstuck.
Pocket folders move ideas from hand to hand and from business to business.
